When the ultra-hip Soho House Group open a new hotel, restaurant or bar, you know it’s going to be cool. Seriously cool. As one of the pioneers of the exclusive, members-only hotel scene, their new boutique hotel venture is slightly more accessible and a lot more affordable than some of the Soho House Group’s other properties. With a central location in the heart of Soho, Dean Street Townhouse is only a stone’s throw away from some of London’s coolest restaurants and nightlife spots. It also boasts great value room rates, where the 39 rooms range from the appropriately named ‘Tiny’ (where you’ll be able to throw yourself on the bed from the doorway and that’s about it), to the cosy ‘Small’, comfortable ‘Medium’ and the relatively sprawling ‘Bigger’ suite. The Edwardian-chic design is comfortable yet stylish with luscious extras such as rainforest showers and deep soaking tubs. Oh, and did we mention the Cow Shed in-room products and in-house spa? And the red hot new Dean Street Townhouse Restaurant & Bar downstairs?
